Today’s corporate meeting planners and the companies for which they work are turning their attention to high-end incentive experiences, and for good reason.

Sports-related incentive programs to major events evolved to being mainstream and increasingly common.

Meeting planners who’ve handled the logistics for a meeting or incentive program know how challenging it can be.

We went to the experts, planners, to find out which, if any, trends are rising to the top and where incentives may be in the next year.

“The key is to provide seamless access to experiences that the qualifiers can’t get on their own, and that they don’t get in other business trip environments.”

Design a social media campaign that keeps incentive program participants engaged every step of the way.