All posts by Marlene Goldman

A successful event with wellness in mind requires forethought to integrate options that attendees will have time to appreciate without overloading their schedules.

As associations ramp up efforts to plan international meetings, there are subtleties that play into making them a success.

Despite continuing layoffs in tech and other industries in the Bay Area and other Northern California locations, there are signs of growing demand to host meetings and events.

From Reno to Atlantic City, gaming resorts offer event planners one-of-a-kind, all-in-one options and over-the-top treatment.

Event planners are rethinking travel management, viewing it as an integrated part of the entire event experience, not just a logistical hurdle.

A well-chosen destination enhances attendee satisfaction, facilitates smooth event execution and contributes to the event’s overall success, making it a pivotal decision for meeting planners.

While thinking out of the box planning meetings and events takes more forethought and organization, the benefits of taking risks often prove worthwhile.

As skilled as New Orleans is at putting on a citywide fête, the Big Easy, Crescent City or The Paris of the South — whichever nickname fits its style on any given day — is equally adept at infusing its local culture and playful spirit into corporate events.

There is a growing trend of hosting corporate and incentive meetings in second-tier cities, which can provide a cost savings as well as a change of pace for groups that have frequented the same big cities year after year.

The focus on improving the convention districts and centers for a better attendee experience and expanded options for planners is a growing trend.