All posts by Drew Yancey, PhD

All too often, traditional vision statements fall short due to vagueness, misalignment with values or lack of communication. Unsurprisingly, their effectiveness is undermined by several common pitfalls.

Leadership is the linchpin for success. Key challenges for scaling businesses include leadership gaps, as the initial leadership team may lack the expertise.

Purpose is more than a slogan on a wall or an aspiration in a mission statement. It’s the guiding “why” that aligns your team.

It’s crucial to approach strategic planning with intentionality, foresight and a willingness to embrace change.